May 9, 2020 – Maria Connor

Morning Session: The Three Stages of Book Marketing: What You Should Be Doing When

Authors often wonder where to invest time, money and attention when it comes to marketing. This fast-paced workshop provides an overview of basic marketing concepts and strategies, followed by an analysis of the three stages of a book release so authors can determine outcomes, goals, and strategies appropriate for each unique stage of the process. Participants will gain information enabling them to make focused, intentional, measurable plans and decisions, saving them resources and improving outcomes. Suitable for authors at all levels.

Afternoon Session: Put Your Money Where Your Readers Are

A comprehensive workshop that provides authors with the resources they need to design, organize, execute and evaluate promotional campaigns, as well as an insightful and considerate overview of where, how and why to invest time, money, energy and creativity. Participants will learn to identify which marketing tasks are appropriate for them based on career level, resources, knowledge, and goals.

No registration fee. Visitors are welcome and encouraged to attend.

Maria Connor

Maria Connor is the founder and owner of My Author Concierge, which provides marketing, editorial, and technical support services to authors, the author of DO LESS. WRITE MORE:  The Author’s Guide to Finding, Hiring and Keeping an Excellent Author Assistant, and an international speaker on writing and publishing topics. She has worked with more than 100 authors, primarily self-published romance authors, across all genres. She is also an award-winning freelance writer, journalist and published author, with more than 10 years of expertise producing content for print and digital media.